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The wonder of natural diamonds.

Seeing natural diamonds from a new perspective

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Desert diamond wedding and engagement rings

A Diamond Is Forever: how one slogan has shaped the narrative of popular culture

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Jewelry's hottest trend: Desert diamonds

Olive hand on orange background with ombre of cut desert diamonds
About diamonds

Why Desert diamonds are our new obsession: ultra-personal quiet luxury

Jordyn Ross | 5 min read
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What are Sand Desert diamonds and who wears them?
About diamonds

What are Sand Desert diamonds and who wears them?

6 min read
Ochre Desert diamonds: what are they and who wears them?
About diamonds

Ochre Desert diamonds: what are they and who wears them?

6 min read
Champagne Desert diamonds: what are they and who wears them?
About diamonds

Champagne Desert diamonds: what are they and who wears them?

7 min read
Whiskey Desert diamonds: what are they and who wears them?
Style & Culture

Whiskey Desert diamonds: what are they and who wears them?

7 min read
Honey Desert diamonds: what are they and who wears them?
Style & Culture

Honey Desert diamonds: what are they and who wears them?

7 min read
Sunset Brown Desert diamonds: what are they and who wears them?
Style & Culture

Sunset Brown Desert diamonds: what are they and who wears them?

7 min read
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Celebrity diamond moments

When fashion becomes art: 2026 Met Gala jewelry and the diamond history of fashion’s biggest night
Style & Culture

When fashion becomes art: 2026 Met Gala jewelry and the diamond history of fashion’s biggest night

14 min read
Diamonds on the Oscars red carpet: iconic moments and 2026 trends
Style & Culture

Diamonds on the Oscars red carpet: iconic moments and 2026 trends

18 min read
The Actor Awards enter a new era, but diamonds still define the night
Style & Culture

The Actor Awards enter a new era, but diamonds still define the night

7 min read
Natural diamonds at London Fashion Week: a movement for self-expression
Style & Culture

Natural diamonds at London Fashion Week: a movement for self-expression

5 min read
Why natural diamonds shine differently at the BAFTAs
Style & Culture

Why natural diamonds shine differently at the BAFTAs

6 min read
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Wedding & engagements

Just engaged? Here's how to look after your new natural diamond ring
Occasions

Just engaged? Here's how to look after your new natural diamond ring

9 min read
Why a natural diamond makes your proposal more meaningful
Occasions

Why a natural diamond makes your proposal more meaningful

8 min read
The ultimate guide to proposals & engagements
Occasions

The ultimate guide to proposals & engagements

11 min read
Princess cut diamond guide: the modern classic for engagement rings
About diamonds

Princess cut diamond guide: the modern classic for engagement rings

11 min read
Round brilliant cut diamond guide: the timeless choice
About diamonds

Round brilliant cut diamond guide: the timeless choice

11 min read
The 4Cs of diamonds: your essential buying guide
About diamonds

The 4Cs of diamonds: your essential buying guide

22 min read
Old mine cut diamond guide: history, sparkle, value and ethics
About diamonds

Old mine cut diamond guide: history, sparkle, value and ethics

11 min read
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About diamonds

The many lives of the Hope Diamond: history, curse, value, and fame
About diamonds

The many lives of the Hope Diamond: history, curse, value, and fame

10 min read
Fancy colored natural diamonds: rarity, symbolism and demand
About diamonds

Fancy colored natural diamonds: rarity, symbolism and demand

13 min read
Adding a personal touch to diamond jewelry through engraving and customization
Style & Culture

Adding a personal touch to diamond jewelry through engraving and customization

10 min read
Bigger isn’t always better: how cut and quality outweigh diamond carats   
About diamonds

Bigger isn’t always better: how cut and quality outweigh diamond carats   

7 min read
How natural diamonds are formed underground over billions of years 
About diamonds

How natural diamonds are formed underground over billions of years 

5 min read
Are natural diamonds valued for craftsmanship?
About diamonds

Are natural diamonds valued for craftsmanship?

7 min read
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Style & Culture

Maximalist vs minimalist: how to find your diamond style
Style & Culture

Maximalist vs minimalist: how to find your diamond style

10 min read
Ranked: the natural diamonds that broke the internet
Style & Culture

Ranked: the natural diamonds that broke the internet

9 min read
How young designers are reinventing natural diamond jewelry and setting new trends
Style & Culture

How young designers are reinventing natural diamond jewelry and setting new trends

9 min read
Ethical artisanal diamonds take center stage in high jewelry: GemFair and De Beers London launch their capsule collection
Style & Culture

Ethical artisanal diamonds take center stage in high jewelry: GemFair and De Beers London launch their capsule collection

3 min read
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Gifting

Birthday diamonds: how to choose the perfect gift for every style and personality
Gifting

Birthday diamonds: how to choose the perfect gift for every style and personality

9 min read
Heirloom diamonds: the beauty of passing down to the next generation
Gifting

Heirloom diamonds: the beauty of passing down to the next generation

10 min read
A modern guide to natural diamond jewelry gifts
Gifting

A modern guide to natural diamond jewelry gifts

14 min read
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