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The story of a diamond

Step into De Beers’ immersive exploration of natural diamonds at India Art Fair 2026

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An Origin Story

From stardust to stone, every natural diamond carries the memory of the universe.

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"It's a journey you have to see to believe."

At the heart of every natural diamond lies a cosmic journey, brought to life in Voyage Through the Diamond Realm, De Beers’ immersive visual experience making its India debut at this year’s India Art Fair. Through mesmerising visuals, artful scenography and atmospheric soundscapes, the experience draws viewers into the epic odyssey of natural diamonds.

PLAN YOUR VISIT

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Join the experience

Come witness Voyage Through the Diamond Realm, alongside works by conceptual artist Lakshmi Madhavan, exploring adornment as a universal expression of creativity.

Visit De Beers at India Art Fair 2026, running from 5–8 February at the NSIC Exhibition Grounds, New Delhi.

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@heerahaisadakeliye

Heera Hai Sada Ke Liye

@heerahaisadakeliye

Celebrating the timeless brilliance of natural diamonds—crafted by nature, treasured forever.
  • From surprising facts to personal favourites, guests shared what fascinated them most about natural diamonds.

A glimpse inside the De Beers Natural Diamond Masterclass, where conversations turned curiosity into appreciation for nature’s most extraordinary creation.

#NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #NaturalDiamondMasterclass

[Natural Diamonds, Diamond Masterclass, De Beers Event, Diamond Discovery, Luxury Jewellery]
  • Swipe, change channels! Binge-worthy, iconic and always in the spotlight. It’s never dull when it’s about diamonds.

What’s your favourite moment?
Tell us in the comments. 

#DeBeersGroup #NaturalDiamonds #ADiamondIsForever #HeeraHaiSadaKeLiye

[De Beers Group, A Diamond Is Forever, Natural Diamonds in songs movies tv shows, Margot Robbie, Wuthering Heights, Kim Kardashian, Rihanna, Anne Hathaway, Serena Williams, Titanic, Kate Winslet, Taylor Swift]
  • Curiosity, conversation, and the timeless story of natural diamonds.

At the De Beers Natural Diamond Masterclass, guests stepped inside the fascinating journey of diamonds, from their origins deep within the Earth to their place in personal style and expression.

#NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #NaturalDiamondMasterclass
#ADiamondIsForever

[De Beers Group, Forevermark Natural Diamond Jewellery, Natural Diamonds, De Beers Masterclass, Diamond Culture, Luxury Jewellery, Diamond Story]
  • For Sanjay Garg, the language of Raw Mango has always been about craft, time, and tradition, the same qualities that define natural diamonds.

At London Fashion Week, that shared philosophy brought Indian textiles and natural diamonds into quiet conversation.

#NaturalDiamonds #RawMango #LondonFashionWeek #IndianCraft #ADiamondIsForever

[De Beers Group, A Diamond Is Forever, Forevermark Jewellery, Natural Diamonds, Raw Mango Runway, Sanjay Garg, Textile Craft, Luxury Fashion, Fashion Show, London Fashion Week, Designer and Founder Talks]
  • Some partnerships are made.
Some were always meant to be.

For Abhishek Sharma, diamonds have always been part of his everyday style. Now, he officially joins the Natural Diamond Squad, celebrating resilience, confidence, and a shine that lasts forever. 💎

#NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #AbhishekSharma #ADiamondIsForever

[Natural Diamonds, Abhishek Sharma, De Beers Partnership, Diamond Symbolism, Cricket, India Cricket, Luxury Lifestyle]
  • Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
From surprising facts to personal favourites, guests shared what fascinated them most about natural diamonds. A glimpse inside the De Beers Natural Diamond Masterclass, where conversations turned curiosity into appreciation for nature’s most extraordinary creation. #NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #NaturalDiamondMasterclass [Natural Diamonds, Diamond Masterclass, De Beers Event, Diamond Discovery, Luxury Jewellery]
1 day ago
View on Instagram |
1/6
Swipe, change channels! Binge-worthy, iconic and always in the spotlight. It’s never dull when it’s about diamonds. What’s your favourite moment? Tell us in the comments. #DeBeersGroup #NaturalDiamonds #ADiamondIsForever #HeeraHaiSadaKeLiye [De Beers Group, A Diamond Is Forever, Natural Diamonds in songs movies tv shows, Margot Robbie, Wuthering Heights, Kim Kardashian, Rihanna, Anne Hathaway, Serena Williams, Titanic, Kate Winslet, Taylor Swift]
3 days ago
View on Instagram |
2/6
Curiosity, conversation, and the timeless story of natural diamonds. At the De Beers Natural Diamond Masterclass, guests stepped inside the fascinating journey of diamonds, from their origins deep within the Earth to their place in personal style and expression. #NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #NaturalDiamondMasterclass #ADiamondIsForever [De Beers Group, Forevermark Natural Diamond Jewellery, Natural Diamonds, De Beers Masterclass, Diamond Culture, Luxury Jewellery, Diamond Story]
5 days ago
View on Instagram |
3/6
For Sanjay Garg, the language of Raw Mango has always been about craft, time, and tradition, the same qualities that define natural diamonds. At London Fashion Week, that shared philosophy brought Indian textiles and natural diamonds into quiet conversation. #NaturalDiamonds #RawMango #LondonFashionWeek #IndianCraft #ADiamondIsForever [De Beers Group, A Diamond Is Forever, Forevermark Jewellery, Natural Diamonds, Raw Mango Runway, Sanjay Garg, Textile Craft, Luxury Fashion, Fashion Show, London Fashion Week, Designer and Founder Talks]
6 days ago
View on Instagram |
4/6
Some partnerships are made.
Some were always meant to be.

For Abhishek Sharma, diamonds have always been part of his everyday style. Now, he officially joins the Natural Diamond Squad, celebrating resilience, confidence, and a shine that lasts forever. 💎

#NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #AbhishekSharma #ADiamondIsForever

[Natural Diamonds, Abhishek Sharma, De Beers Partnership, Diamond Symbolism, Cricket, India Cricket, Luxury Lifestyle]
Some partnerships are made. Some were always meant to be. For Abhishek Sharma, diamonds have always been part of his everyday style. Now, he officially joins the Natural Diamond Squad, celebrating resilience, confidence, and a shine that lasts forever. 💎 #NaturalDiamonds #HeeraHaiSadaKeLiye #DeBeersGroup #AbhishekSharma #ADiamondIsForever [Natural Diamonds, Abhishek Sharma, De Beers Partnership, Diamond Symbolism, Cricket, India Cricket, Luxury Lifestyle]
6 days ago
View on Instagram |
5/6
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way.

Share this with a woman whose many facets deserve to be celebrated today and always.

Jewellery by @forevermarkbydebeers 

#DeBeersGroup
#NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery

[Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
Between ambition, balance, adventure, and celebration, the many facets of her life are reflected in the natural diamonds she chooses to wear along the way. Share this with a woman whose many facets deserve to be celebrated today and always. Jewellery by @forevermarkbydebeers #DeBeersGroup #NaturalDiamonds #HeeraHaiSadaKeLiye #InternationalWomensDay #DiamondJewellery [Heera Hai Sada Ke Liye, A Diamond Is Forever, Natural Diamonds, International Women’s Day, Diamond Jewellery, Luxury Fashion, Women’s Lifestyle, Diamond Style Guide]
1 week ago
View on Instagram |
6/6